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Data-Driven Solutions

We’ll help you develop a data-driven strategy, improve your data quality, better understand your customers and analyze your markets by turning data and analytics into insight, execution and results.

Blog: Data Clean Rooms - Why All the Fuss?

How does a clean room work and what opportunities lie ahead when implemented correctly? Read our latest blog by EA's Evan Wood, EVP & Chief Strategy Officer, who discusses the possibilities, challenges and considerations for marketers.

EA President's Reflection on Data Privacy

In our latest blog, EA's President, Jan Kestle, shares our new ISO-31700 Privacy by Design (PbD) certification as an important evolution of the PbD framework, addressing the need for data to achieve goals and solve complex issues, while also protecting consumer privacy.

Trusted by Leading Brands and Organizations

We are proud to provide North America’s leading brands and organizations with expertise across every industry sector.

Discover how we can help you turn data into insights and results.

Data. Analytics. Insights. Results.

We are known for our unparalleled consumer and market data, powerful analytical software and world-class expertise to deliver the advanced modeling and custom analytic solutions you need.

 

Data

Enhance your data with our comprehensive databases for more informed decision making. Choose from 32 databases offering more than 22,000 variables that help you connect with consumers.

Here Come the Boomers

Representing the fastest-growing age group in the United States, people aged 55 and over, will account for almost a third of the total population and nearly half of all households. Get the report to learn more about this important emerging demographic.

Segmentation

Create a comprehensive picture of your customers according to their shared demographic, lifestyle and behavioural traits. Discover where they live and understand their preferences to create more effective marketing strategies.

We Know Data

Register for upcoming webinars and access past presentations.

Learn from our expert team of data scientists, mathematicians, statisticians, geographers and business and marketing strategists. It is this expertise that sets us apart.

 

PRIZM® Premier Consumer Segmentation

Reach your best customers with the right message through the right channel using PRIZM® Premier, the industry-leading consumer segmentation system. Build effective strategies around target marketing, trade area analysis, merchandising and media planning by knowing what your consumers are buying, doing and thinking now—and anticipating how they will behave in the future.

  • 68 lifestyle types based on income, urbanity and lifestage
  • 20,000 PRIZM Premier-coded variables
  • 11 Lifestage groups
  • 14 Social groups
  • Powered by more than 30 data sources


PRIZM is a registered trademark of Claritas, LLC.

How We Help

Our mission is to make people's lives better and our clients more successful through transformative data, insights and analytics. Learn more about what we do, how we do it and how we help.

News Coverage & Press Releases

Stay up-to-date on the latest news coverage, company news, industry updates and launches of our newest products and services.

Events

Browse our event calendar. Find us at virtual industry events and conferences to meet the team and discover our products and services.

Meeting the Highest Standard of Privacy

Privacy by Design ISO 31700-1 certification validates that a company fully integrates privacy and data protection principles into the design and development of products, services, and systems from the outset.

Meeting the Highest Standards of Security Standards

Environics Analytics (EA) is very proud to be one of the first organizations in the world to be certified with MSECB’s ISO 31700-1 Privacy by Design certification.

As a leading data, analytics, and marketing services company, Environics Analytics is excited to announce that it has received favourable reports for three audits.

The Type II SOC 1 & CSAE 3416 report provides an assurance that internal and connected external reporting controls are appropriately designed, in place, and validated through rigorous testing.

The Type II SOC 2 report is an American Institute of Certified Public Accountants (AICPA) technical audit to ensure that trust service categories such as security, availability, processing, integrity, and confidentiality of customer data meet specific metrics and standards.

The HIPAA certification is aligned with essential elements of HIPAA and HITECH. Internal controls must meet the standard and implementation guidelines defined by the HIPAA Security Rules, such as Administrative Safeguards, Physical Safeguards, Technical Safeguards, Organizations Requirements, and Breach Notification. 

“We’re proud of our continued commitment to information security. These types of stringent third-party audits provide us and our clients assurance about the controls and safeguards in place to handle and secure data, underpinning our strategy to offer the best possible value to our clients” said James Smith, Chief Compliance and Privacy Officer. 

Environics Analytics audit reports are available to clients upon request.

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